Cause Marketing

Charity Checkout Donations 101

December 27, 2022

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Charity Checkout Donations 101

Dec 27, 2022

"If everything's above board, that store is really just acting like an agent...they're really just taking your money and then at some point in the future passing it on to the charity," CharityWatch executive director, Laurie Styro...

"If everything's above board, that store is really just acting like an agent...they're really just taking your money and then at s...

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Store Checkout Charity Donations

Dec 10, 2022

There are significant downsides to donating to charity in a store checkout line. Any time a donor puts a third party in between their donation and a charity, it increases the chances that their money could get diverted for some ot...

There are significant downsides to donating to charity in a store checkout line. Any time a donor puts a third party in between th...

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Red Cross Accused of Favoring Public Relations Over People

Feb 06, 2015

An investigation by ProPublica and NPR into the relief efforts provided by the American Red Cross during the aftermaths of Hurricane Isaac and Superstorm Sandy has uncovered that the Red Cross "botched key...

An investigation by ProPublica and NPR into the relief efforts provided by the American Red Cross during the aftermaths of Hurrica...

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Avon Raises Awareness For Its Cosmetics and For Breast Cance...

Apr 01, 2010

Avon Products Foundation is perhaps best known among donors for its Avon Walk for Breast Cancer held in many large cities across the nation each year. The charity is named after Avon Company, the famous cosmetics giant...

Avon Products Foundation is perhaps best known among donors for its Avon Walk for Breast Cancer held in many large cities across t...

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Don't Be Misled by Deceptive Business/Charity Marketing

Sep 01, 1999

The names and logos of nonprofit organizations are showing up more frequently in advertisements and packaging for a plethora of products from ice cream bars to nicotine patches. A 1997 study conducted jointly by Roper Starch World...

The names and logos of nonprofit organizations are showing up more frequently in advertisements and packaging for a plethora of pr...

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