World Wildlife Fund

CharityWatch's rating of World Wildlife Fund (WWF) also includes the financial activities of the WWF affiliates consolidated in the WWF audited financial statements for the fiscal year ended June 30, 2025. All significant intercompany balances and transactions have been eliminated in the audit consolidation.

According to the World Wildlife Fund (WWF) consolidated audit of June 30, 2025 (Note 1, Summary of Accounting Policies, Organization):

"...WWF is the largest member of an international WWF Network which has offices in more than 50 countries. The independently incorporated WWF national organizations coordinate their conservation work. WWF-International, a secretariat located near Geneva, Switzerland, provides network services. WWF-US, WWF-International, and the WWF Network are not consolidated, due to the lack of control among the entities.

WWF-US has 14 offices stationed outside of the US. These country offices are Nepal, Bhutan, Namibia, Mexico, Guatemala, Honduras, Belize, Suriname, Guiana, Ecuador, Peru, Paraguay, Bolivia and Chile.   

1250 24 Street LLC ('1250 24 Street') is a District of Columbia limited liability company ('LLC') incorporated on January 26, 2017 to: (a) have and exercise all powers conferred by the laws of the District of Columbia on limited liability companies, and (b) do any and all things necessary, convenient or incidental for the achievement of the foregoing. Currently, 1250 24 Street leases and operates the building owned by WWF at 1250 24th Street, Northwest Washington, D.C. WWF has 100% membership interest in 1250 24 Street.

1250 24 LLC ('1250 24') is a District of Columbia limited liability company incorporated on November 15, 2016 to: (a) have and exercise all powers conferred by the laws of the District of Columbia on limited liability companies, and (b) do any and all things necessary, convenient or incidental for the achievement of the foregoing. Currently, 1250 24 leases and operates a portion of the building owned by WWF at 1250 24th Street, Northwest Washington, D.C. WWF has 100% membership interest in 1250 24.

WWF Impact ('WWF Impact'), LLC is a Delaware limited liability company incorporated on August 3, 2021 to engage in direct investment in entities focused on WWF’s key focus areas. WWF has 100% membership interest in WWF Impact."

According to the World Wildlife Fund (WWF) consolidated audit of June 30, 2025 (Note 1, Summary of Accounting Policies, Principles of Consolidation):

"The accompanying consolidated financial statements include the accounts of WWF, 1250 24 Street, 1250 24, and WWF Impact (collectively, 'WWF'). All significant intercompany balances and transactions have been eliminated in consolidation. The consolidated financial statements include the accounts of WWF and its LLC companies, collectively referred to hereafter as WWF, where WWF has control in the form of majority voting interest in the Board of Directors, management of the leadership positions or a majority source of funding. The account of WWF includes financial activity of the WWF-US country offices."

According to the World Wildlife Fund (WWF) consolidated audit of June 30, 2025 (Note 2, Revenue Recognition, Contributed Nonfinancial Assets):

WWF received contributed nonfinancial assets during fiscal 2025 on which it placed a total value of $107,982,171. Of this amount, $104,593,219 was attributed to "Advertising." 

[Note: CharityWatch generally excludes the value of in-kind (non-cash) donations of goods and services from its calculations of Program % and Cost to Raise $100. More information on how grades are calculated and the treatment of in-kind donations can be found on the Our Process page.]

According to the World Wildlife Fund (WWF) tax filing for the fiscal year ended June 30, 2025, WWF reports re: Compensation, Officers, Directors, Trustees, Key Employees, and Highest Compensated Employees (IRS Form 990, Schedule J, Part II):

WWF reports providing "bonus & incentive compensation" to thirteen individuals during 2024. Carter Roberts, President & CEO, received $241,041 of bonus and incentive compensation with total reported compensation of $1,348,079. The remaining twelve individuals received between $734 to $58,650 with total reported compensation ranging from $207,528 to $744,239.